With an overwhelming demand at vinyl pressing plants from artists globally, creating an "exclusive" product for independent retail stores proved to be a challenging task. Eden designed an outer sleeve that could be fitted around the existing vinyl, giving it a new and unique feel for fans (pictured.)

This product, coupled with a large-scale event activations at vinyl stores, played a pivotal role in achieving chart-topping success. See Billboard’s article about this project here ︎︎︎

Project: Barbie the Album
Company: Atlantic Records
Team: Ross Sroda, Katie McCoy, Eden Mili, Gina Williams, Billy Fields, Melanie Hoch